Marketing Manager

(NYC)  Well-known international publisher serving health professionals and students worldwide is looking for a Marketing Manager who will be responsible for global marketing of their new e-product .This is a challenging position that will involve marketing this exciting new product as well as overseeing the market launch of new and innovative e-products to similar markets.

 

Responsibilities Include:

·         Promote and sell publisher’s electronic products for preparation globally to medical students. Sell directly, or (potentially) through partnerships with distributors

·         Design and execute an effective global marketing strategy with the objective of growing sustainable new business

·         Build and maintain close relationships with your colleagues in sales, editorial and product development

·         Develop a strong understanding of competitor landscape and position publisher’s offering successfully against these.

 

Requirements/Skills/Experience Include:

·         FIRST EXPERIENCE IN AND/OR AMBITIONS TO LEADING A TEAM

·         Digital marketing track experience, especially in social, search and retail advertising

·         Experience in marketing web-based media offering

·         Experienced in SEO, tracking, managing websites and e-commerce

·         Knowledge and experience with CRM and other desktop productivity software in addition to Excel, Powerpoint, Word, etc., as well as first class communication and presentation skills

·         Demonstrated success in developing digital marketing strategies and growing sales

·         Demonstrated capabilities in an aggressive business environment

·         This position requires college level education and a minimum of 3 years of digital marketing experience in a comparable position, preferably in education or other subscription-based media offerings

·         The successful candidate is a professional marketing person, an achiever, good at developing, implementing and controlling comprehensive digital marketing strategies.  Also, in addition to having an entrepreneurial outlook and a responsible attitude, this marketing manager is capable of working under pressure and is an outstanding team player.

 

Salary:  Competitive               Job#:  SG-4667